Job Purpose:
To provide advanced level professional and technical expertise in promoting and protecting the IsDB brand through the delivery of an effective PR and communications strategy, both internally and externally.
Key Accountabilities:
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Support the Manager, Outreach Communications in preparing the PR and communications strategy for IsDB, to raise awareness about the organisation, internally and externally, and engage key stakeholders.
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Support the creation of consistently high-quality content for IsDB’s communications programs, both internal and external, adapting, and localising central messaging.
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Liaise closely with IsDB’s Internal Communications Division to conceptualise and tailor communication contents appropriate to the specific region.
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As an expert, collaborate with colleagues within IsDB to proactively identify stories to share with the internal and external audiences.
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Raise awareness about IsDB’s presence in Regional and Member Countries media.
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Provide support with press conferences and other on-the-ground activity as required, for example around visits by the President and IsDB leadership.
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Help to build IsDB editorial relationships with influential regional and international media.
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Provide reactive support such as managing incoming enquiries and arranging interviews with IsDB spokespeople in regional markets, which may include issues and crisis communications.
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Securing extensive on-message coverage, by supporting external tours, placing opinion pieces, news stories and feature articles around IsDB’s key activities in regional markets.
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Share knowledge on the latest trends in PR and Communications management with colleagues in the Outreach Communications Division, IsDB and wider community.
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Keep abreast with the latest and best practices in the areas of PR and Communications management and implement the same in IsDB.
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Support the Manager, Outreach Communications in leading the newly formed marketing team, fostering a high-performing team culture to enable achieving the Division’s objectives.
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Design and implement robust social media campaigns to increase the visibility of IsDB projects.
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Write stories about success stories and edit content for IsDB website.
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Generate content from the operations and regional hubs on IsDB interventions for dissemination on IsDB channels and on digital and traditional media platforms.
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Represent the department and handle relevant assignments assigned by the Division Manager.
Academic and professional qualifications:
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Bachelor’s in Journalism, Communications, or any relevant field.
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Minimum 8 years of experience in communications role within a global organization, with demonstrated success.
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Extensive experience of working on communications campaigns, with demonstrated measurable success.
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Experience of working in multiple regions on communications campaigns, including development of regional toolkits and templates.
Skills & Necessary Knowledge:
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Good understanding of communications landscape, locally and internationally.
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Ability to work remotely to manage and co-ordinate regional activities.
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Outstanding communications skills and interpersonal skills.
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Excellent writing and editorial skills, with an ability to put messages clearly and effectively.
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Awareness of the regional landscapes and news agenda including issues and sensitivities in various territories.
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Ability to measure and track performance based on agreed metrices.
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Advanced MS Office skills.
Languages:
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English – Mandatory
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Arabic – Preferred
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French – Preferred